Electricities 2019

Raleigh, North Carolina
October 2, 2019

ElectriCities of North Carolina

Helping communities in North Carolina learn to attract retail, teaching how data provides options, and real estate drives decisions.

empower

communities to ask for what they deserve.

educate

communities on what similar towns have received.

energize

communities to approach retail partners in a smart way.

equip

communities to meet their true potential.

GRANT OPPORTUNITY

A Partnership with ElectriCities of North Carolina

Retail Strategies is pleased to partner with ElectriCities of North Carolina, Inc and its member communities for education on the best practices in recruiting new retail businesses through Retail Academy. ElectriCities hosted a Retail Academy training for five member communities to attend in order to gain knowledge in best practices for retail recruitment. The training was a six hour course that focused on retail trends, data, marketing, round table discussions and a retailer and broker panel. We look forward to continuing working with ElectriCities to educate its members through Retail Academy.

Schedule

The Retail Academy was held in Raleigh on October 2, 2019.

AGENDA

PASSWORD PROTECTED PRESENTATIONS

Speakers

Allison Wiggs

SENIOR LEASING ASSOC., RIVERCREST REALTY

Jim Wittman

SENIOR VP, REGENCY PROPERTIES

Bill Coe

SOUTHEAST DIRECTOR OF REAL ESTATE, SHOE SHOW

Contact

Lacy Beasley

President of Retail Strategies
lacy@retailstrategies.com

Madeline Farr

Director of Retail Academy
madeline@retailstrategies.com

Agenda

Presentation

Recap

Event Details

Event Date

Oct. 2, 2019

Location

Raleigh, NC

Venue

ElectriCities of NC Office
1427 Meadow Wood Blvd
Raleigh, NC 27604

Contact

Madeline Farr
madeline@retailstrategies.com

Attendees

25 People
5 NC Electricities member communities

Hosted by Lacy Beasley, President of Retail Strategies, these intense learning sessions provide you with customized retail reports and best practices.

Retail Academy is a program that empowers community leaders to take a proactive approach to their retail opportunities. Communities will be trained and equipped with the tools and education necessary to attract new retailers to their markets, while providing support to their existing local businesses.

Prospect List

Retail Academy is designed to equip community leaders with a realistic list of retail prospects and action plan to market the community to the prospects.

Marketing & Pitch Materials

Six hours of customized training include an education on the marketing materials provided, how to create an elevator pitch, setting up conference meetings, prospect outreach and where to find industry leading information critical to implementing a long-term retail recruitment plan.

Hear what participants are saying!

Retail Academy was a great experience and completely customized to my city. The team at Retail Strategies set me up for a successful ICSC and future recruitment and retention efforts.

I had a great experience at Retail Academy, the instructors were awesome! When I asked questions or made comments, they were open-minded, attentive, and engaging, and it showed that they had done their research on our community. I appreciate their expertise and value their guidance in our retail recruitment/expansion efforts.

Like many rural, small, and mid-size communities, we have a tight budget and assess each investment we make. Our goal is to create a vibrant marketplace that supports current business and attracts complimentary businesses. Retail Academy was the perfect solution. The value we received from the tools, education, and experience at Retail Academy far exceeded our expectations. I highly recommend their service to any community looking to do the same. Please feel free to call or email me with any questions you may have.

This is an excellent resource for any elected official, city staff or commission/chamber member to help better develop a real plan for recruiting the best businesses to your community.