Snyder, Texas
Bringing Life Downtown
Through a five-year vision plan with Downtown Strategies, the community didn’t just renovate buildings – they changed the perception of downtown.
Snyder Stats
The Challenge
Downtown Snyder faced what many rural cities experience – aging buildings, neglected buildings, and various community groups working on their own agenda. The historic square, once the pride of the city, now faced a negative public perception.
Perhaps most critically, there was no cohesive vision for improvement, with various organizations working in isolation rather than collaboration.
Key issues
- Aging infrastructure requiring significant maintenance
- Neglected and outdated properties around the square
- Disconnected community organizations
- Lack of strategic direction
- Negative public perception
The Partnership
In 2021, the City of Snyder took a decisive step by partnering with Downtown Strategies. Making a three-year commitment would prove transformative, beginning with a comprehensive analysis and strategic planning phase.

Phase 1:
Strategic Foundation
The partnership began by developing a five-year Strategic Action Plan, providing the roadmap needed to guide revitalization efforts. This wasn’t just another document destined for a shelf – it was a living blueprint to get all groups on the same page for a plan to transform downtown.
Phase 2:
Implementation & Tools
The partnership provided Snyder with essential tools for success:
- Façade Improvement Program guidelines and criteria
- Assistance for printing and hanging wayfinding signage
- Vacant Property Registry Ordinance template
Facade Grant Results
Snyder helped 23 businesses with over $500,000 in grants.


The Transformation
The results were remarkable. Within the first year of launching the Façade Improvement Program, 23 buildings underwent renovation, representing over $500,000 in investment. But the change went far beyond physical improvements.
Community Collaboration Success
- The Development Corporation of Snyder expanded its role to include downtown revitalization
- A revitalized merchants' association (Heart of Snyder Texas) emerged to coordinate events
- Western Texas College students created murals to beautify the downtown
- Local vo-tech students fabricated public art installations
- Launch of innovative programs like the "Snyder Bucket List" challenge

Acheivements
Economic Impact
• Over $500,000 in façade improvements • Coordinated business hours creating predictable shopping experiences • Successful seasonal promotions and events
Community Engagement
• City-wide cleanup campaigns
• Student art initiatives
• Web-based shopping passes and visitor experiences
Government Support
• City Council prioritized downtown with dedicated funding
• Continued support for façade improvement program
• Investment in public art and infrastructure
The Future
Today, Downtown Snyder pulses with renewed energy. The square has transformed from a symbol of decline to a source of community pride. Merchants coordinate events, visitors explore local attractions, and the community’s perception has shifted from skepticism to optimism.

Ready to transform your downtown?
Every community has the potential for revitalization, but success requires the right partner and proven strategies. Downtown Strategies brings decades of experience, proven tools, and a collaborative approach that transforms possibilities into realities.
Let's Write Your Community's Success Story
Whether your downtown needs a complete reimagining or strategic enhancements, we’re ready to help. Our partnership approach ensures solutions tailored to your community’s unique needs and aspirations.
Contact Downtown Strategies Today
- Discover how strategic partnership can transform your downtown, one step at a time
- Learn how to get all community entities on the same page about your downtown's future
- Join communities like Snyder in creating vibrant, thriving downtown spaces