Process

Training and Technical Assistance

Provide Small Business Support to your local entrepreneurs and business owners. 

For Local Businesses

Omnichannel Retail Strategies

Digital marketing guide detailing industry trends regarding digital commerce, marketing strategies for jump starting sales, (especially during times when shoppers can’t reach brick and mortar,) and a step-by-step tutorial on how to create an online presence for storeowners.

Optimizing your Facebook Page to assist local businesses understand top strategies and mistakes to avoid when it comes to their Facebook pages. Template content calendar deliverable in Excel format providing a best practice example of how to chart out social messages, promotions, sales, and opportunities for shoppers.

Modernizing your Business Operations

Modernization guide with best practices and recommendations for integrated point of sale system, inventory, accounting, COGS and pricing.

Restaurant Recovery Strategies for Success

Restaurant Resource Toolkit with industry trends, strategies for retooling your restaurant menu, claiming your digital presence, and defining your brand.

For Local Businesses

2021 Holiday Shopping Outlook & Trends

Holiday forecast guide with projected consumer trends, strategies for maximizing digital presence, and creative solutions for capturing holiday buying power.

Holiday Shop Local Campaign Toolkit:

  • Suite of branded social media graphics promoting shop local
  • Sample social media posts for localities to promote their local businesses
  • Print-ready poster graphic to place in merchant windows
support small businesS today

Take your city’s efforts to the next level by providing ongoing training and support to the small business owners in your community.