Press Release

Snohomish, Washington Uses American Rescue Plan Funds for Support Small Business Recovery


CONTACT: Caroline Hannum
Retail Strategies

BIRMINGHAM, AL (October 20, 2021) – Snohomish, Washington, a community located on the Puget Sound, has selected Retail Strategies for a year-long partnership to assist small business owners with recovery and growth.  The partnership will provide unique training and technical assistance, job retention services, and individual coaching sessions directly to small business owners in Snohomish. The city is utilizing American Rescue Plan funding for these services.

“We are proud to support the robust small business community in Snohomish, so when we received American Rescue Plan funding, we wanted to use a portion of the funds to help advance the operations of our small businesses,” said Wendy Poischbeg, economic and communications manager for the city of Snohomish. “The Retail Strategies program will not only train owners to modernize their businesses, but they will customize the training to the unique attributes of the Snohomish business community.”

“The Retail Strategies program will not only train owners to modernize their businesses, but they will customize the training to the unique attributes of the Snohomish business community.”

Wendy Poischbeg

“Providing business coaching and quarterly training for small businesses in the community shows the level of support and dedication the City of Snohomish has to local entrepreneurs,” said Jenn Gregory, president of Downtown Strategies. “The training, market analysis, and resources we’ll be providing on a quarterly basis are designed to help marketing, sales, and business operations for retail, restaurants, and service-based business in Snohomish.”

This partnership includes live training webinars and one-on-one coaching for business owners most in need of technical assistance. Training sessions focus on business modernization, omnichannel retailing, and opportunities for business growth and development.   

“The small business community plays a vital role for every city in America, from job creation to creating and sustaining the vibe within a city, and the leadership team in Snohomish is recognizing the importance of their small business community with this partnership,” said Matthew Tate, director of west coast business development for Retail Strategies. “Our team of experts will lead Snohomish small business owners through a series of hands-on training and provide tools to thrive in the current environment we are in.”

About Snohomish, Washington

Recognized as one of the Top 10 Coolest Small Towns in America, the historic community of Snohomish is kind of like Mayberry, only with high-speed internet.

As the oldest and best-preserved city in Snohomish County, Snohomish is listed on both the Washington State and National Register of Historic Places. Today, you can stroll along riverfront trails or walk through historic tree-lined neighborhoods that still provide identical views seen by the First People of Snohomish (The Sdoh-doh-hohbsh) or the early pioneer settlers who expanded commerce on First Street.  As a popular visitor destination, Snohomish’s First Street lures over 70,000 tourists each year.  Year-round outdoor recreation is easily accessible to the high-tech workers who make Snohomish home.

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About Retail Strategies

Retail Strategies is the national expert in recruiting businesses and strategically developing communities. Our mission is to provide the real estate expertise, tools, and human effort that position deserving towns as alluring locations for national businesses and destinations for tourism and quality of life amenities. With confidence, we pursue this mission by delivering unparalleled customer service as a unified team with unmatched real estate and community development expertise. Our activities pay a return in sales taxes, added jobs, and businesses that enhance and add to the unique qualities of your community.

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