Ashton is a data-driven strategist who solves complex challenges by architecting innovative technology solutions. In his role as Data Architect for Retail Strategies, he empowers communities to make smarter, data-backed decisions that attract retail and drive sustainable economic growth.
Ashton spearheads the evolution of the company’s analytics infrastructure, focusing on modernizing systems for maximum efficiency and impact. He applies AI-driven tools and leverages APIs to automate workflows, connect disparate data sources, and unlock deeper insights from complex information. He recently led the company’s strategic transition from legacy spreadsheets to a dynamic, interconnected data environment, significantly increasing the team’s efficiency and data-centric capabilities.
His distinctive ability to translate complex technical concepts into clear business applications stems from his prior experience at the company, where he honed his ability to analyze market feedback and present data in a compelling narrative.
Ashton‘s career with Retail Strategies began as an intern. He holds Bachelor of Science degrees in Finance and Entrepreneurship from the University of Alabama at Birmingham and is currently a candidate for an MBA in Business Analytics.
Outside of the office, Ashton is a fan of cooking, enjoys film photography, and occasionally plays the growing sport of pickleball.
