Resource

Recruit Retail in 5 Steps

How to Start Attracting New Businesses to Your Town

Retail has changed, and so have the expectations placed on communities competing for new businesses. Retailers today evaluate markets carefully, relying on data, site readiness, and clear communication when considering expansion. For local government leaders, knowing how to position a community for success can feel complex, but it does not have to be.

New retail investment continues to deliver measurable benefits, including sales tax growth, job creation, and a stronger quality of life for residents. Communities that succeed take a proactive and consistent approach to retail recruitment, supported by clear priorities and a defined strategy.

This guide outlines five practical steps your community can take to become retail ready and establish a clear path for attracting retail and restaurant development.

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2025 Retailer Report

Sales Tax 150

Our exclusive report aggregates the jobs and sales tax revenue for 150 top retailers.