Press Release

Central Louisiana Hires Downtown Strategies for Downtown and Community Development


CONTACT: Caroline Hannum
Retail Strategies

BIRMINGHAM, AL (April 15, 2021) – The City of Central, Louisiana has engaged Downtown Strategies, a division of Retail Strategies, as its downtown revitalization partner. Downtown Strategies will perform a Strategic Visioning Workshop with downtown stakeholders and create a strategic plan on behalf of the community. This partnership also includes a market analysis for the community.

“Downtown Strategies has a lot of offerings in their wheelhouse that complement our city’s goals for development,” said Mayor David Barrow. “We believe that this partnership will introduce tailored solutions to create and develop a downtown for Central. Our team is excited to be partnering with Downtown Strategies and to receive insights and recommendations they create.”

“Our team at Downtown Strategies understands the importance of a strong downtown presence in a community,” said Jenn Gregory, president of Downtown Strategies. “Central is taking a motivated approach to ensuring their community continues to see progress. Downtown Strategies is pleased to be partnering with city leadership to seek out creative solutions and assist in development.”

The Retail Strategies team will host an in-market workshop with business owners, merchants, community leaders, and elected officials to gain feedback and allow dialogue for development ideas. The team will also execute a market and real estate analysis taking a deeper dive into Central. A customized five-year Strategic Plan will be developed with specific strategies focused on policy, design, tourism, and economic catalyst opportunities for the area.

“Central, Louisiana is an exciting partnership for us with a lot of potential,” said Sarah Beth Thornton, vice president of business development at Retail Strategies. “Our team will work with Central to better understand the community’s needs and the city leader’s vision to create a vibrant gathering place. We are excited to be partnering with Central and we look forward to progressing our relationship.”

“Downtown Strategies has a lot of offerings in their wheelhouse that complement our city’s goals for development. We believe that this partnership will introduce tailored solutions to create and develop a downtown for Central.”

Mayor David Barrow

About Central, Louisiana

Central, Louisiana is located in the East Baton Rouge Parish in Louisiana. The city was established in 2005 and is closely located to the cities of Zachary and Livingston Parish. The business-friendly city has a total population of 27,947 people. Central provides many outdoor amenities with the advantage of being home to two conservation areas. The city accommodates various demographics with different community events. Visit today!

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About Retail Strategies

Retail Strategies is the national expert in recruiting businesses and strategically developing communities. Our mission is to provide the real estate expertise, tools, and human effort that position deserving towns as alluring locations for national businesses and destinations for tourism and quality of life amenities. With confidence, we pursue this mission by delivering unparalleled customer service as a unified team with unmatched real estate and community development expertise. Our activities pay a return in sales taxes, added jobs, and businesses that enhance and add to the unique qualities of your community.


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My relationship with the Retail Strategies team has been extremely valuable over the last couple of years as I’ve searched for sites in the Southeast. They have been persistent and provided any information they could gather for available properties that fit my criteria. If they received news that a space was coming available they made sure to immediately give me a call and connect with the owners. I would recommend using this service to any of my colleagues looking in their client cities.

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Retail Strategies has been a tremendous asset to Cypress. They have access to industry and business intelligence in an immensely competitive retail environment. The relationships they develop with commercial/retail property owners delivers results for the city because Retail Strategies excels at marketing their clients.

Peter Grant, City Manager

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