Press Release

National League of Cities University to offer Retail as a Catalyst for Economic Development Certificate


CONTACT: Courtney Hall
Retail Strategies

BIRMINGHAM, AL (June 22, 2022) – Offered in partnership with Retail Strategies, the National League of Cities University (NLCU) is excited to announce a certificate in Retail as a Catalyst for Economic Development. Designed for elected officials and community leaders, the eight-week virtual course is accompanied by a two-hour session with Retail Strategies’ staff to start or continue a city’s retail and economic development journey.

“NLCU has a mission to provide city leaders with learning and training opportunities that support lifelong leadership and learning,” said Dana D’Orazio, director of leadership development and continuing education for NLCU. “The Retail as a Catalyst for Economic Development certificate is an important addition to our offerings understanding that retail is an essential element in any economic development strategy and that local officials need this critical knowledge of how to plan and recruit retail in their communities.”

The course was developed by the national leading retail recruitment firm, Retail Strategies. Retail Strategies is a premiere expert in recruiting businesses and strategically developing communities. 

The course was created by Cynthia Stewart, Vice President of Community Engagement at Retail Strategies., based on a book written by the International Council of Shopping Centers and the International Economic Development Council. The NLCU course is a modern version based on the principles of the publication.

“We are thrilled to offer the Retail as a Catalyst for Economic Development program through National League of Cities University,” said Lacy Beasley, president of Retail Strategies. “The course is designed for newly elected officials, board members, and municipal professionals who desire a better understanding of how retail retention and recruitment plays a vital role in funding the local infrastructure.”  

“When funding schools, fire department, law enforcement and quality of place initiatives, it all starts with growing the municipal budget. The heart of growing the budget is often through retail,” finished Beasley.

Interested participants can learn more about the course here: The course runs January 17, 2023 through March 12, 2023. The cost is $1,920 and registration is now open.

About NLC University

NLC University (NLCU) delivers real-world solutions – and innovative new approaches – to the challenge’s city leaders face every day. NLCU is the collaborative executive education and leadership development initiative developed by the National League of Cities to help municipal leaders – both elected and appointed – build the skills they need to better govern, serve, and advocate for their communities. Focused on skill and knowledge exchange, NLCU brings leading national experts and practitioners to local leaders to support, coach and inform local solutions.

About Retail Strategies

Retail Strategies is the national expert in recruiting businesses and strategically developing communities. Our mission is to provide the real estate expertise, tools, and human effort that position deserving towns as alluring locations for national businesses and destinations for tourism and quality of life amenities. With confidence, we pursue this mission by delivering unparalleled customer service as a unified team with unmatched real estate and community development expertise. Our activities pay a return in sales taxes, added jobs, and businesses that enhance and add to the unique qualities of your community.

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