FOR IMMEDIATE RELEASE
CONTACT: Courtney Hall
Retail Strategies
chall@retailstrategies.com
BIRMINGHAM, AL (July 11, 2025) – Retail Strategies, a leading retail and economic development consulting firm, today announced a new strategic partnership with the County of Wagoner, Oklahoma, to enhance retail economic development efforts throughout the region. The partnership will focus on attracting national retailers and strengthening the retail landscape in Wagoner and Coweta, working closely with the Wagoner County Economic Development Authority.
This initiative reflects a unified approach to regional economic development, with both the City of Wagoner and the City of Coweta actively engaged and supporting the effort. By coming to the table together, local leaders are demonstrating a shared commitment to building a stronger, more resilient retail economy across municipal lines. The collaboration between these key communities ensures a broader and more strategic impact, maximizing the benefits of the Retail Strategies partnership and laying the groundwork for sustained growth throughout Wagoner County.
“We are thrilled to partner with Retail Strategies to capitalize on the tremendous growth momentum we’re experiencing in Wagoner County,” said Darla Heller, Economic Development Director for Wagoner County. “Their proven track record in retail recruitment and retail and restaurant industry relationships will be invaluable as we work to attract quality businesses that serve our growing population. This partnership represents a significant step forward in our economic development strategy.”
Wagoner County is experiencing unprecedented growth as one of the fastest-growing counties in Oklahoma, with a 7% population increase since 2017. The county’s strategic location just 30 minutes from the Tulsa metropolitan area, combined with its strong economic fundamentals and business-friendly environment, makes it an attractive destination for retail investment and expansion.
“Wagoner County presents an exceptional opportunity for retail expansion,” said Lyndsey Bailey of Retail Strategies. “The region’s rapid population growth, strong demographics, and proximity to major metropolitan markets create ideal conditions for retail success. The timing couldn’t be better for this partnership – we’re seeing unprecedented interest from national retailers in growing markets like Wagoner County, and we’re excited to help channel that interest into meaningful economic development outcomes for the community.”
Retail Strategies specializes in data-driven approaches to attract national retailers, working as an extension of City Hall to connect brands, brokers, and developers with local property owners and city officials. The firm will leverage its extensive industry networks and expertise to identify retail opportunities that align with the county’s growth trajectory and community needs.
The partnership will encompass comprehensive retail market analysis, strategic site identification, and direct outreach to targeted retail brands and developers. Working in coordination with the Wagoner County Economic Development Authority, which serves all communities in the county including Wagoner, Coweta, Catoosa, Broken Arrow, Porter, and Okay, Retail Strategies will help position the region as a premier destination for retail investment.
The retail development initiative is expected to generate new sales tax revenue, create employment opportunities, and enhance the overall quality of life for county residents. By attracting complementary retail establishments, the partnership aims to reduce retail leakage to neighboring markets while strengthening the local economic base.
About the Wagoner County Economic Development Authority
The Wagoner County Economic Development Authority’s mission is to develop, promote and advance economic growth, well-being, and prosperous communities in Wagoner County.
Goals include: Assist in the expansion and retention of new and existing businesses in Wagoner County through business development, promotion, and financial resources. Proactively promote entrepreneurship through financial and technical assistance while assisting local municipalities with these efforts. Advance property and infrastructure improvements in the County to increase preparedness and the availability of shovel ready sites for new business development both commercial and industrial to spur private investment in Wagoner County.
About Retail Strategies
Retail Strategies is the national expert in community development and retail economic development. Our mission is to provide the real estate expertise, tools, and human effort that position deserving towns as alluring locations for national businesses and destinations for tourism and quality-of-life amenities. We confidently pursue this mission by delivering unparalleled customer service as a unified team with unmatched real estate and community development expertise. Our activities pay a return in sales taxes, added jobs, and businesses that enhance and add to the unique qualities of your community.
