Press Release

Big Bear Lake, California Hires Retail Strategies for Focused Retail Recruitment


CONTACT: Caroline Hannum
Retail Strategies

BIRMINGHAM, AL (September 14, 2021) – Big Bear Lake, California has selected Retail Strategies to provide focused recruitment on behalf of the city to backfill the Kmart vacancy located on Big Bear Boulevard. The retailer left the city back in February leaving the 40,000 SF spot vacant as well as some additional vacant spaces in the Kmart center.

“Kmart leaving Big Bear Lake has left a gap in our market in regards to a large, general retailer,” said Susan O’Strander, director of Big Bear Lake community development. “Retail Strategies has had proven success in recruiting retailers to communities across the country. We know they’ll bring a creative strategy to backfilling the Kmart space and the rest of the center.”

“Retail Strategies has had proven success in recruiting retailers to communities across the country. We know they’ll bring a creative strategy to backfilling the Kmart space and the rest of the center.”

Susan O’Strander

“I’m excited Big Bear Lake chose our team to help partner with the city and the owner of the center to assist with their real estate needs,” said Matthew Tate, director of business development for the West Coast. “Big Bear Lake has a vital need to service the community and its visitors with another big box retailer and we’ll leverage our connections in the retail community to market and fill the space.”

Through the new partnership, Retail Strategies will perform a real estate market analysis and provide key analytics along with marketing materials to the city of Big Bear Lake. The Retail Strategies team will work hand in hand with city leaders and the property ownership team to help them understand the market and proactively market the vacant spaces in the Kmart center.

About Big Bear Lake, California

Big Bear Lake is Southern California’s four-season mountain lake escape within a few hours from San Diego, Los Angeles, and Orange counties. The City boasts clean mountain air, boating and fishing on a 2,971-acre lake, fall colors, and two world-class ski resorts (Snow Summit and Bear Mountain). The permanent population of 6,179 exceeds 6 million visitors annually. Located in the heart of Southern California, the city is primed for development with close proximity to Phoenix and Las Vegas. Big Bear Lake is known for excellent fishing, snowboarding, skiing, hiking, mountain biking, and so much more!

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About Retail Strategies

Retail Strategies is the national expert in recruiting businesses and strategically developing communities. Our mission is to provide the real estate expertise, tools, and human effort that position deserving towns as alluring locations for national businesses and destinations for tourism and quality of life amenities. With confidence, we pursue this mission by delivering unparalleled customer service as a unified team with unmatched real estate and community development expertise. Our activities pay a return in sales taxes, added jobs, and businesses that enhance and add to the unique qualities of your community.

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My relationship with the Retail Strategies team has been extremely valuable over the last couple of years as I’ve searched for sites in the Southeast. They have been persistent and provided any information they could gather for available properties that fit my criteria. If they received news that a space was coming available they made sure to immediately give me a call and connect with the owners. I would recommend using this service to any of my colleagues looking in their client cities.

Walter Kelly, Broker

Arc Realty

walter kelley arc realty

Retail Strategies has been a tremendous asset to Cypress. They have access to industry and business intelligence in an immensely competitive retail environment. The relationships they develop with commercial/retail property owners delivers results for the city because Retail Strategies excels at marketing their clients.

Peter Grant, City Manager

Cypress, CA

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