Press Release

City of Camarillo to Focus on Revitalization of Old Town

FOR IMMEDIATE RELEASE 

CONTACT: Courtney Hall
Retail Strategies
chall@retailstrategies.com

BIRMINGHAM, AL (August 19, 2024) – The City of Camarillo is excited to announce its latest initiative to revitalize the historic Old Town area by partnering with Downtown Strategies, the downtown division of Retail Strategies. Through this collaboration to provide a comprehensive roadmap and plan for the revitalization of Old Town, focusing on enhancing the community while uncovering opportunities for further development.

Camarillo is committed to preserving the charm and character of Old Town while creating a vibrant, dynamic environment for residents and visitors. The city has engaged Downtown Strategies to identify potential opportunities for growth and development, including new retail spaces, restaurants, and other amenities. The partnership will also focus on improving the pedestrian experience to make Old Town more accessible and enjoyable for everyone.

“We are looking forward to working with Downtown Strategies to uncover the full potential of Old Town Camarillo,” said Georg Winkler, Economic Development Manager for the City of Camarillo. “Our goal is to keep the Old Town community involved throughout this process, ensuring that the revitalization efforts reflect the unique character and needs of our residents. We believe this partnership will provide the path and guidance necessary to transform Old Town into a thriving hub of activity and culture.”

Downtown Strategies will leverage its expertise in downtown development to provide a tailored plan that address the specific needs of Old Town Camarillo. They will host a Strategic Visioning Workshop on August 21 to gather input from community stakeholders and business leaders. This input, along with market data and the city’s vision, will drive the development of a strategic plan that will outline the next five years of revitalization efforts.

“We are thrilled to collaborate with the City of Camarillo to address the diverse needs of their Old Town district. Our goal is to help balance growth and preservation while enhancing the area’s charm and accessibility for residents, businesses, and visitors alike,” said Jessica Bohlen, Director of Community Partnerships at Retail Strategies. “Together, we will create a sustainable, vibrant community that honors its rich heritage while embracing future opportunity.”

The City of Camarillo and Downtown Strategies are committed to working together to create a vibrant, dynamic, and inclusive Old Town that reflects the community’s values and aspirations. This initiative marks a significant step forward in enhancing the heart of Camarillo and ensuring its growth and prosperity for years to come.

About Retail Strategies

Retail Strategies is the national expert in community development and retail economic development. Our mission is to provide the real estate expertise, tools, and human effort that position deserving towns as alluring locations for national businesses and destinations for tourism and quality-of-life amenities. We confidently pursue this mission by delivering unparalleled customer service as a unified team with unmatched real estate and community development expertise. Our activities pay a return in sales taxes, added jobs, and businesses that enhance and add to the unique qualities of your community.

About Downtown Strategies

Downtown Strategies, a division of Retail Strategies, exists to provide realistic, implementable strategies to communities for revitalizing their downtowns. Led by a team of former downtown revitalization practitioners and real estate experts, our combination of real-world experience, plus expertise in real estate and retail uniquely qualify us to assist communities with backfilling vacancies, increasing tourism, and enhancing the sense of place in their downtowns. Serving rural communities in 25 states, Downtown Strategies is the leading national firm for downtown revitalization planning, emphasizing real estate and retail.

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