
The City of Columbia proudly joined community leaders and residents to celebrate the ribbon-cutting ceremony for the new Bealls store at Columbia Mall. This milestone marks a significant step in the mall’s ongoing revitalization and represents a $10 million investment in the city’s economic growth.
The investment includes site-specific improvements by Bealls alongside broader infrastructure enhancements to transform Columbia Mall into a modern, vibrant retail hub. Highland Capital, the mall’s new owners, has spearheaded the redevelopment efforts, focusing on creating an inviting destination for shoppers and businesses alike.
“The success of Bealls along with Five Below, Ulta, and Academy at the mall are a result of a collaborative effort between the City of Columbia, Columbia IDB, Highland Capital, and Retail Strategies,” said Mill Graves, Vice President of Retail Strategies. “A true public-private partnership effort to enhance Columbia’s retail landscape and revive a long underutilized asset.”



The grand opening of Bealls underscores the collaborative efforts between the City of Columbia, Highland Capital, and Retail Strategies to enhance the city’s commercial landscape. As the next phases of the mall’s redevelopment unfold, the community can look forward to additional retail and dining options that will further elevate Columbia as a premier destination.
“These are big wins for a great market and a great municipal partner. We look forward to supporting further success with the rest of the mall project and additional growth opportunities communitywide,” finished Graves.

About Retail Strategies Recruitment
Retail Strategies is the national expert in community development and retail economic development. Our mission is to provide the real estate expertise, tools, and human effort that position deserving towns as alluring locations for national businesses and destinations for tourism and quality-of-life amenities. We confidently pursue this mission by delivering unparalleled customer service as a unified team with unmatched real estate and community development expertise. Our activities pay a return in sales taxes, added jobs, and businesses that enhance and add to the unique qualities of your community.
More Partners
-
Oak Island, North Carolina Completes Retail Academy Training to Strengthen Local Retail Recruitment
BIRMINGHAM, AL (October 22, 2026) – The Town of Oak Island, North Carolina, participated in…
-
Concord Township-City of Painesville JEDD Partners with Retail Strategies to Recruit New Retail
BIRMINGHAM, AL (October 15, 2026) – The Concord Township-City of Painesville Joint Economic Development District…
-
Perry, Oklahoma Selects Retail Strategies to Lead Retail and Restaurant Recruitment
BIRMINGHAM, AL (October 15, 2026) – The City of Perry has selected Retail Strategies, a…






